In the 20th century, the marketing is often seen as a strategic investment. For the company's success is very important, so it does not make sense to measure. Today, however, collect more data than ever before, you can more accurately measure all things. Now very few marketing activities can not be "split" to see if they really make money. The following is the future of marketing you need to know four!
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Marketing will become more strategic
In the 20th century, the marketing is often seen as a strategic investment. For the company's success is very important, so it does not make sense to measure. In addition to direct marketing (catalog and letters, etc.) outside, no matter what method it is very difficult to measure the effect of market activity, so the few companies to try to measure.
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